The Marmite Revolution Hits M&S Food Halls
When Marks & Spencer announced their latest collaboration with Marmite, even the most devoted fans of the iconic yeast extract wondered if the partnership could top their previous successes. The answer arrived in July 2025 with a resounding yes, as M&S unveiled an exclusive ready-to-eat range that’s redefining comfort food: a three-cheese wood-fired Marmite pizza, Marmite mac & cheese, and crispy Marmite mac bites.
This marks the 16th collaboration between the two British icons since their partnership began five years ago, and it might just be their most ambitious yet. Available exclusively in M&S Foodhalls and through Ocado, these products represent a bold evolution in how Marmite’s distinctive umami profile can enhance everyday favourites.
The Pizza That Outperformed a Classic
The star of the show is undoubtedly the three-cheese wood-fired Marmite pizza. During its first week on shelves, this innovative creation reportedly outsold the traditional Margherita, a remarkable achievement that speaks volumes about changing British tastes and the enduring appeal of Marmite’s savoury depth.
What makes this pizza special is the careful balance M&S achieved through extensive testing. The challenge was clear: how do you incorporate Marmite’s bold, distinctive flavour without overwhelming the delicate interplay of cheeses? The answer lies in the strategic application of Marmite to the wood-fired base, creating a savoury foundation that complements rather than dominates the creamy cheese topping.
Social media response has been enthusiastic, with fans declaring it the “best pizza ever” and Marmite lovers celebrating the perfect marriage of umami richness with melted cheese indulgence. For those who appreciate Marmite’s complex flavour profile, this pizza delivers an experience that goes beyond novelty to genuine culinary innovation.
Mac & Cheese Gets the Marmite Treatment
Alongside the pizza, M&S introduced Marmite mac & cheese and crispy Marmite mac bites, both of which tap into comfort food nostalgia while adding that distinctive Marmite twist. The mac & cheese combines creamy pasta with the savoury depth that Marmite brings, creating a dish that’s both familiar and excitingly new.
The crispy mac bites offer a convenient snacking option, perfect for Marmite enthusiasts who want that signature flavour in a portable format. These bite-sized treats maintain the creamy mac and cheese centre while adding a satisfying crunch and that unmistakable Marmite umami.
The Art of Balancing Bold Flavours
What sets these products apart is M&S’s commitment to getting the balance right. Marmite is famously divisive, with its intense flavour profile capable of overwhelming dishes if not handled carefully. The extensive testing process M&S undertook ensured that each product delivers Marmite’s characteristic depth without crossing into territory that might alienate even moderate fans.
The three-cheese combination in the pizza provides a creamy counterpoint to Marmite’s saltiness, while the mac & cheese products use dairy richness to soften Marmite’s edges while maintaining its umami punch. This careful calibration is what transforms these from novelty items into products with genuine staying power.
A Partnership That Keeps Innovating
The M&S and Marmite partnership has consistently delivered innovative products that respect both brands’ heritage while pushing culinary boundaries. From spreads to baked goods, and now to ready-meals and pizzas, each collaboration demonstrates an understanding of what makes Marmite special and how to apply that to contemporary eating habits.
These latest additions reflect changing consumer preferences for convenient, flavourful options that don’t compromise on taste. The fact that busy shoppers can now grab a Marmite pizza for a quick dinner or snack on Marmite mac bites on the go shows how the brand continues to evolve beyond the breakfast table.
Where to Find Them
The entire range is available exclusively at M&S Foodhalls and through Ocado, making it accessible to Marmite fans across the UK. Whether you’re a long-time devotee or someone curious about how Marmite can enhance these comfort food classics, these products offer an approachable entry point into the world of Marmite-enhanced cooking.
The Verdict
M&S’s latest Marmite range represents a significant evolution in how Britain’s most divisive spread can be incorporated into modern convenience foods. The pizza’s success in outselling a classic Margherita isn’t just a marketing win; it’s evidence that when Marmite is used thoughtfully, it can elevate familiar favourites into something genuinely exciting.
For Marmite lovers, these products are essential additions to your shopping list. For the Marmite-curious, they offer a way to experience the flavour in contexts that might win over even the sceptical. And for M&S, they represent another successful chapter in a partnership that continues to surprise and delight.
The marriage of Marmite’s umami depth with cheese’s creamy richness proves that some combinations are simply meant to be. Whether you’re reaching for the pizza on a Friday night or grabbing the mac bites for a movie snack, these products deliver the kind of satisfying, savoury experience that only Marmite can provide.
